As they say, “Content Is King”. Everything on the Internet is content. Search engines rank your website according to the quality of content it has. If your website doesn’t have content then there is nothing for the search engines to crawl. Optimization happens due to the content you have, that’s why there is no SEO without content.

How do I Track the Search Engine Optimization Progress of your Company vis-a-vis my job?

First of all we have inbuilt reporting tools that are always accessible to you through your admin area. Secondly, you can use tools like Google analytics to track the individual performance of your keywords. The best way to go about it would be noting down how your keywords are performing presently, start working with us and then after a few weeks start tracking the performance of those keywords. When you see a marked improvement you will know that we are successfully improving your search engine rankings for the shortlisted keywords.

What are the Benefits of Achieving top Search Engine Placements?

People rarely go beyond the first page when they are using their favourite search engine, unless they are doing some research. For most of the commercial searches they don’t check out the search engine results beyond the first or at the most the second page because, rightly or wrongly, they feel all the best results show up at the top. So top search engine placements not only increase your search engine traffic they also increase brand loyalty and recognition.

What Happens to my Rankings after updates like Google Panda and Penguin?

Nothing happens to your rankings after updates like Google Panda and Penguin, and this is because we are doing exactly what Google wants you to do. Google looks for quality content, we fill your website with quality, optimized content. Google looks for high-quality backlinks as a validation and we provide these two. Updates like Panda and Penguin mainly target those websites that are indulging in nefarious activities in order to unfairly improve their search engine ranking. Since we improve your search engine rankings within the fundamental guidelines of Google, updates like Panda and Penguin never affect your rankings.

What if I no Longer Want your Services?

That’s no problem. Although no company wants to lose its valued client, if you have made up your mind, we won’t tie you down. Just let us know and we will immediately pause your campaign. It doesn’t mean this will in any way negatively impact the rankings you have already attained via our services. If you have already achieved top rankings for your primary keywords, those rankings will be maintained, unless your competition is able to surpass them.

What is SEO and how does Search Engine Optimization Work?

SEO stands for Search Engine Optimization and it means organizing your website or blog in such a manner that search engines can allocate to it the rankings it deserves. Standalone SEO means providing everything to the search engine algorithms they need in order to do justice to your website. Please mind in case your website does not have quality content no amount of SEO is going to help your website.

What does Organic Search Engine Optimization Mean?

There are two ways of appearing on search and result pages: by paying or by the strength of optimized content. When your website is optimized “organically” it means the search engines rank your website according to its content and according to the quality of backlinks it has garnered rather than the amount of money you have paid for the placement. Some people also prefer to call it natural optimization.